Transforming a National Design Firm into a Sales-Ready Powerhouse

+61% increase in high-value inquiries

A global design and construction firm had world-class capabilities but struggled to present themselves as a sales-ready business. In less than a year, we helped them refine positioning, rebuild marketing flows, and structure their brand for growth — resulting in a 7-figure acquisition.

The Challenge

Despite exceptional creative work, the firm lacked the operational and marketing infrastructure to attract premium corporate clients or appeal to potential acquirers. Their brand presentation didn’t reflect the scale or value of their expertise, and digital performance lagged behind.

The Strategy

We applied our Authority + Systems + Execution framework:

  • Rebuilt Marketing Flows: Streamlined and automated outreach processes to create a consistent, high-impact market presence.
  • Refined Brand Positioning: Elevated messaging and visual identity to signal trust, capability, and premium value.
  • Sales-Ready Presentation: Structured proposals, portfolio, and pitch materials to demonstrate the firm was not just a creative studio, but a functioning, growth-ready business.

Execution

  • Redesigned the firm’s digital experience to match corporate-level expectations.
  • Developed proposal and pitch templates that aligned with enterprise-level procurement standards.
  • Built outreach systems to ensure consistent client engagement and authority building.

Outcomes

The results positioned the firm for growth and acquisition:

  • +61% increase in high-value inquiries
  • 38% reduction in bounce rate from improved digital experience
  • Supported a 7-figure acquisition by positioning the firm as a sales-ready, premium asset

“From a creative studio with scattered processes to a sales-ready powerhouse with premium positioning, the firm is now viewed as an acquisition-worthy, growth-driven business.”