Beyond Virality: The Leadership Blueprint Duolingo Missed
Duolingo cracked the code on virality.Under social media lead Zaria Parvez, the language-learning app’s TikTok following exploded to 16.7 million, with campaigns that owned headlines — from playful banter with Dua Lipa to the infamous “Death of Duo” stunt that drew 1.7 billion impressions....












